WHAT PERCENTAGE OF MY MARKETING BUDGET SHOULD I ALLOCATE FOR ONLINE MARKETING?
I have the essay as well as modifying services company, as well as you now have $4500 of the handling budget. We have been formulation to do approach mail marketing, advertisements in traffic journals, as well as online selling (pay-per-click, e-newsletters, etc). How most of my selling bill should you allot for online marketing?
You can test how well PPC works for you with a very short test, $100-$200.
I recommend going with Google/Yahoo Paid advertising for it’s wider audiences.
Create your most compelling ad copy and target popular keywords in your space.
Implement the conversion tracking code provided by Google / Yahoo on your “thank you” / sales lead page.
You’ll be able to determine the ROI of PPC within a short time, and short spend.
Hope this helps!
50% for online marketing.
Another suggestion
Hire the Sales person to advertiste your business.